Skipperi wanted to make boating super simple, sustainable and for everyone #boatingforeveryone. From Movero invested and joined as co-foundners from the early start. Skipperi started growing fast and became the market leader in the nordics and aimed to be the biggest boat club in the world. Enabling both better utilisation of existing privately owned boats, but also onboarding a whole new generation and audience by providing boating as a service. Both part as city transportation as just a fun membership to boat as much as you like without the hassle and much lower cost. Skipperi worked together with cities, boatclubs and industry providers to get this to happen. Combining modern way of boating where owning is something of the past with established ways of good service, good spots and just good boats! Skipperi already won the price to be the ‘best boating phenomenon in Finland’ of the year 2019. Skipperi scaled to cover Finland, Sweden, Norway, Denmark, New Zeeland, Canada and also introduced another business model to continue to scale to USA and beyond.
Yamaha Motor corporation bought Skipperi in 2025 as a complement to their offer in the boating market.
Yamaha Motor Invests in Finnish IT Startup Skipperi
https://global.yamaha-motor.com/news/2023/0207/marine.html
YAMAHA MOTOR ESTABLISHES NEW COMPANY IN FINLAND
https://www.yamaha-motor.eu/se/sv/news/yamaha-motor-boosts-its-marine-digitalisation-and-connectivity-w/
New Company Established in Finland to Promote DX Development for Marine Products Business
https://global.yamaha-motor.com/news/2025/0613/ymci.html


